Meet LoyJoy at DMEXCO 2023 in Cologne

The DMEXCO, short for “Digital Marketing Exposition & Conference”, is Europe’s leading digital marketing & tech event. It’s not just another event; it’s where the global leaders of digital business, marketing, and innovation come together. From presentations delivered by international speakers to the showcases by leading brands, the DMEXCO is a deep dive into the currents of digital trends and the vast ocean of future business possibilities.

Capturing the global essence, DMEXCO 2022 saw a footfall of around 40,000 visitors hailing from 91 diverse nations.

This year, the event proudly proclaims its motto: “Empowering Digital Creativity”.

A Stroll Down Memory Lane: DMEXCO 2022

Last year was nothing short of spectacular. My personal highlight? Definitely the Masterclass about the NIVEA Men x Real Madrid and LoyJoy partnership. The talk was held by Ben Polter, Global CRM Manager of Beiersdorf AG. This collaboration led to the launch of the NIVEA MEN Fanclub. Based on the LoyJoy Conversational Platform and accessible via social media, the NIVEA MEN Fanclub was not only a resounding success, but also cemented the alliance between Beiersdorf and LoyJoy.

Check out our Blog Post on the DMEXCO 2022 and our YouTube Video to learn more.

Rekindling the Magic: LoyJoy at DMEXCO 2023

The anticipation is high as we eagerly await the return to the beautiful city of Cologne on September 20 and 21. It’s where you’ll experience networking, sharing and doing business in an evolved way.

Once again, we’re thrilled to be a part of this great mosaic. Cologne is waiting, and so are we. See you there! 🎉🎉

— by Steffen Wichtrup