R+V works together with LoyJoy, stepping into the future of digital customer service
R+V Versicherung is one of Germany’s largest insurers – and is now breaking new ground in digital customer communication. Together with LoyJoy, the digital AI assistant Emmie was developed. The first use case is live: a chatbot for pet insurance. Further areas of application are already in the planning stage.
The launch of Emmie marks the beginning of a strategic partnership between R+V and LoyJoy – with the aim of redesigning digital customer communication through conversational AI and automated processes.
Smart start: Emmie provides support with pet insurance
At the project launch, Emmie assists customers with questions about pet insurance. The digital assistant provides immediately understandable answers, asks follow-up questions in context, and guides interested parties to the appropriate online website.
Key features at a glance:
- 24/7 support: Emmie is available around the clock – without waiting times.
- Clear information: Complex insurance content is explained clearly.
- Lead generation: Interested parties are guided through the closing process.
- Contact mediation: Emmie helps find the right contact options such as phone numbers or email addresses.
A special focus is placed on linguistic consistency: Emmie aligns with R+V’s brand guidelines to ensure a consistently high-quality user experience.
First results: More efficiency, more satisfaction
The use of Emmie shows noticeable effects:
- Natural language input: Users can ask their questions freely in the chat and receive precise, context-related answers immediately.
- Relief for the service team: Standard inquiries are answered automatically.
- Targeted conversion increase: Through linking to closing processes.
The rollout begins: Further variants to follow
With the successful launch in pet insurance, the foundation has been laid. The rollout to other product areas is already in progress. Emmie will also be available as a digital assistant in other insurance sectors in the future.
LoyJoy and R+V are working closely together to gradually expand the solution – both in terms of content and technology. The LoyJoy platform enables rapid expansion into new topics and channels.
Conclusion: A strong start with great potential
The introduction of Emmie marks the beginning of a long-term partnership between R+V and LoyJoy. It demonstrates how innovative services can be developed with modern technology and a clear customer focus – efficiently, brand-compliant, and scalable.
We look forward to the next steps in this collaboration and to many more smart chat experiences with Emmie.
Do you want to experience Emmie for yourself?
— by Laura Knittel