Business Goals

The “Fachhochschule des Mittelstands” is one of the leading private universities in Germany.

For prospective students, the university offers an advisory chatbot that, thanks to the GPT integration, answers questions about all study programs and the university in general.

Results

By using the innovative chatbot, all questions about studying are answered interactively. This reduces the workload of the student advisory team and inspires the target group of GenZ prospective students to study at FHM in a playful way.

Watch the Case Video